Endorsements
Kareena had until recently been endorsing Pepsi for quite a long time. She has done many advertisments with the likes of Saif Ali Khan, Shah Rukh Khan, Fardeen Khan, Preity Zinta and Priyanka Chopra. Pepsi had released a couple of music videos featuring Kareena as well.
Lux was the very first beauty brand that Kareena had ever endorsed. During Kareena's association with Lux, they had celebrated 75yrs of the brand and had also launched a first ever chocolate soap. Kareena's daring photoshoot for the chocolate soap had caused quite a stir within the media
To view images from the launch of Lux Chocolate Soap, Click Here
Kareena had been signed on with Airtel right after the release of her first film Refugee. Airtel was her first product endorsment and she did commercials with Shah Rukh Khan.
Kareena's association with Citizen Watches as been going on for three years now. She has done various photoshoots and launched many boutiques over the years. In 2007, Citizen launched a new brand called 'Kareena's Collection' devoted entirely to Kareena's style of watches.
Click here to view the Citizen Eco Drive Watches website.
With Kareena's association with Nutrisse, she did various photoshoots and advertisments which were very successful.
Kareena has done one advertisment for Peter England in which she plays herself. This was a very short term brand that she endorsed.
Kareena is one of the very few celebreties that support the Breast Cancer Campaign sponsered by Elle Magazine.
For Kareena, Dulux will always be a special brand that she endorses. Firstly because it is the first paint brand that she has ever endorsed. Secondly, because it was the first time after three years that Kareena and friend/director Karan Johar had worked together on a project after their little tiff that they had. It was an emotional day for both of them. Interstingly enough, Kareena's sister, Karisma has also endorsed Dulux Paints.
After Lux, BoroPlus was the beauty brand that she signed on to her list. Her association has been very strong with this brand, as she has done many commercials and advertisements for it be it soap, creme or even itch powder.
Kareena most recent addition to the band wagon is this brand. She has started off by shooting for a few commercials.
Globus is one brand that Kareena is really proud of endorsing. It is the first clothing brand that she is modelling for and so far has proved to be very successful. It is said that the clothes that Kareena wears in advertisments sell of the shelves within days. That is true brand power. Kareena will soon be launching her own clothing line in association with Globus.
This is a very special association for Kareena as it is the first shampoo brand to come out with a music video and that too featuring Kareena.
Anne French has come out with a hair removing creme and immediately signed on Kareena to liven up the brand! Commercials for this brand are currently on air.